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Joseph M. Bartorelli, CP, GISP
Co-Founder and President
Joseph Bartorelli co-founded Vertical Mapping Resources and serves as President and Principal-in-Charge. He is responsible for implementation of the company’s mission statement and vision through overall company management, project management, client relationships and employee development, including communication and collaboration with other principals and project/production managers to establish firm-wide consistency among project teams. He is also responsible for overall accuracy standards for the firm and ensures that VMR’s production equipment and project procedures remain state of the art.
Joseph brings more than 16 years of photogrammetric and geospatial experience to VMR. He is an ASPRS Certified Photogrammetrist and GISCI Certified GIS Professional. Joseph has strong, practical experience and knowledge in digital mapping, remote sensing, ground/airborne based LiDAR and Geographic Information Systems. He has a solid understanding of local and federal government practices, as well as local surveying standards and mapping requirements. As an industry expert, he has published numerous articles in trade publications, including "Double the Power" (Point of Beginning, July 2006), "Auto-Correlation Advancements" (Earth Imaging Journal, Aug. 2004), "Taking Technology to New Heights" (Earth Observation Magazine, Dec. 2003) and "Photogrammetry 101" (Point of Beginning, Aug. 2002).
Prior to co-founding VMR, Joseph spent seven years working for HJW Geospatial in Newport Beach, Calif., and was later tasked with developing what would eventually become HJW’s Southwest Division, with offices in Southern California and Phoenix, Ariz. Before leaving to form VMR, Joseph had built a flourishing division with solid client relationships and numerous high-profile contracts, including a million dollar city-wide mapping and orthophotography project for the City of Los Angeles.
Joseph earned a bachelor’s degree in Computer Information Systems at the University of Nevada, Reno. He also holds certificates in GIS from the California State University at Long Beach and Management Practice for Engineering Professionals from the University of California, Irvine. He is a member of the American Society for Photogrammetry & Remote Sensing (ASPRS), the American Congress on Surveying and Mapping (ACSM), the Arizona Professional Land Surveyors Association (APLS), the California Land Surveyors Association (CLSA) and the Nevada Association of Land Surveyors (NALS).
Outside of work, Joseph has an immense love for the outdoors and enjoys hiking all over the southwestern United States, preferably anywhere in the Sierra Nevada. When he’s not outside, he loves music, playing with his dog Dex, and is a Discovery Channel addict.
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